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Rule #1: The Simple Strategy for Successful Investing in Only 15 Minutes a Week!

 

Rule #1: The Simple Strategy for Successful Investing in Only 15 Minutes a Week!

In this book, self-made millionaire Phil Towns will show you how he turned $1,000 into $1 million in only five years, and then proceeded to make many millions more.

Before I became “Phil Town, teacher of investing principles to more than 500,000 people a year,” I was a lot like you: someone who viewed individual stock investing as way too hard to do successfully. As a guy who barely made a living as a river guide, I considered the whole process pretty impenetrable, and I was

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Investing: Proven Secrets to Investing in Stocks, Money Management and Wealth (investing basics, retirement planning, commodities, mutual funds, credit repair, funding, consumer law)


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  1. anonymous says:
    152 of 157 people found the following review helpful
    4.0 out of 5 stars
    Wanted to give this a full year before I gave it an honest analysis, August 16, 2007
    By 

    First off I really hate it when people give reviews before they have even tried it. Does anyone else roll up their eyes when someone gave this book 5 stars and havent even finished it yet?! Investing in the financial market isnt reading a Alex Cross novel. A review either pro or con for a book like this should be thoroughly tested before one suggests others to do the same.

    That being said; Today is the one year anniversary of trying this method. I have been investing for over 8 years and graduated at ASU with a degree in Accounting (Managerial Accounting) to be exact. But never resting on my laurels, I decided to take 2 grand to “experiment” using this method.

    Im not going to list when and all the companies that I invested in cuz it would frankly just take too much time. This already should tell you that following his chart advice will cause you to get in and out of a particular company a little more frequently then the average person is probably comfortable with.

    First off I want to say that for a Novice this is a very good FOUNDATION. But I would strongly hesitate before rolling over my entire retirement portfolio into it. This book has PLENTY of positives to it, and for the beginner it gives you some good pointers and will give you at least SOMETHING to build upon and learn from. This alone beats probably 99% of all the other books out there. Most seem to just offer stocks to buy without giving you a true reason why its a good company to buy. This is a guaranteed way to lose. So for that I give this book kudos.

    But this book is far from perfect.
    1) The chart idea is mixed at best. It did save me from losing a lot of cash at certain times. But it also prevented me from making huge gains as well. Plus there were certain time when I ended up buying at almost at the peak and then dumping at its lowest point. This happened on more then one occasion. To be honest with you; I never saw any real indication of a stock moving slowly up or down. Five % swings appeared to be the norm here in either direction. But it did protect me from the huge losses.

    2) 15 minutes a week will eventually get you killed. At any given time a company can split or buyback its stock. This will not only mess up the market price of the stock but will effect the BVPS and EPS as well causing your calculations to be WAYYY out of sync with your MOS.

    3) No real advice is given on when a company is no longer attractive until its too late. I was surprised nothing was offered about signing up for free alerts or news about companies you are interested in. For example, QCOM was looking great for a while and had great numbers. But 15 minutes a week and looking at charts would not have given you the knowledge of patent infringements, banned in the US, or companies moving away from QCOM. There are plenty more examples then this but this is the one that would have set you back abouit 15% in one day if you werent knowledgeable and up to date on the company.

    4) No mention given about looking up or evaluationg quarterly reports with the previous year. All the book mentions regarding this is all companies have a bad time here and there. While this is true it still doesnt stop a stock from dropping dramatically if earnings are suddently expected to sharply drop.

    In summary, while I admit I bashed it a bit I did make a 18% gain for the year. But this was a very good year and I kept that gain when the charts told me to get out. As of this moment the stock market is having a major correction and this method did prevent me from hanging onto the stock for too long. All and all a very good book and a great way to get your feet wet!

    On a side note: I emailed Phil a question I had at his website in which he responded back. That showed me that he at least believes in what he is selling and is there for you if you need assistance.

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  2. Amazon Customer says:
    355 of 377 people found the following review helpful
    5.0 out of 5 stars
    Helpful, March 26, 2006
    By 
    Amazon Customer (Albuquerque, NM United States) –

    Verified Purchase(What’s this?)
    I ordered this book sight unseen from Amazon because of the advanced reviews. If I had seen it first, I *might* not have bought it. But I’m still glad I have it anway.

    What I really like about this book is that it explains key financial figures for calculating the future worth of a company and for deciding what a good price would be to pay for the company today (in terms of the paid stock price.) This aspect of the book is invaluable and is easily worth the cost of the book.

    What I don’t like about the book is the presumption that you can just sit down, at any given time, and with a little research, quickly find a company that’s on fire sale and that will safely reap 15% a year or more, for many years out. It takes special circumstances to find companies in such positions. One of the author’s inspirations, Warren Buffet, has not found many such opportunities for years now, which is why he is sitting on 46Billion in cash. He can’t find anything to buy that’s cheap enough and that would meet the author’s criteria!

    So the author is disingenuous in suggesting that you, after reading the book, and putting in a few minutes a week looking at web sites, can discover a gem that the greats like Buffet haven’t been able to find. Bargains like this don’t come along everyday. But they do come along over time.

    And that’s why I ended up really liking this book. The author’s instructions on how to find such gems thrown into the trash by the market, when such situations occur, is the clearest, best, and simplest description I’ve come across (and I have no less that 3 sagging shelves of investment books.) I’m going to use the information the author gave so that, when the market tanks, say, I can pick up some of the great companies he describes and KNOW, because of his formulas, that I’m buying a jewel at a bargain basement price. I’d been looking for that information for some time, thus, in the final analysis, I really do value this book.

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  3. Q says:
    109 of 117 people found the following review helpful
    5.0 out of 5 stars
    Rule#1 Rules!, September 8, 2006
    By 
    Q (The Continuum) –

    Verified Purchase(What’s this?)
    Overall this is the best investment guide I’ve found yet. Rule #1 is “Don’t lose money.” Fair enough; no one wants to lose $$. But how? The author answers that question. First, buy wonderful companies. For Town, that means companies with strong and consistent growth: 10% minimum average annual growth for EPS, free cash flow, sales, and book value for the last 10 years. Efficient, well-managed companies, with great return (10% or higher) on invested capital. Once you’ve found that company, determine the fair value, and buy it ONLY when it’s at a 50% discount, thus giving you a “margin of safety” against the vagaries of the “Mr. Market.”

    He makes it sound easy, but it’s not. He admits that it can take 4-8 hours of research on each company to determine if it’s “wonderful” or not. And even after you’ve done a preliminary search with a stock screening tool, you might have to research dozens of companies to find one that’s wonderful AND trading at a 50% discount.

    One great feature of this book is that Town provides a fairly simple method for determining the fair stock price of a company. This is a notoriously difficult problem, but Town’s method is quite good. The problem is that you have to determine the expected growth rate of the company and the future PE ratio. He provides methods for doing so, but the process is necessarily quite speculative. But if you’re going to invest in stocks (as opposed to mutual funds), this difficulty is unavoidable. At least his method is fairly rigorous and scientific. There is little guess-work. Town recommmends buying only when the price is at least 50% below the “fair value price.”

    Once you’ve chosen a “wonderful” company and sunk your life savings into it, Town outlines a trading strategy designed to avoid losing your money (rule #1). His trading method relies on 3 technical analysis indicators, MACD, Moving Average, and Stochastic. These indicators are easily available at many free stock charting sites. Basically, you trade out when the trend is going down, and trade back in when it’s going up. It’s therefore a form of market timing, which is very controversial and tricky. The advantage is that you will avoid the big market meltdowns like 2000-2002. Even if you don’t know anything about technical analysis, his method is easy to follow. On the other hand, if you don’t feel comfortable market timing, you can buy and hold, and still presumably do well if you’ve chosen your stock according to Town’s guidelines.

    According to Town, anyone who follows his method is guaranteed to get 15% minimum annual return in any market conditions, thus doubling your money every five years. Unfortunately, there are no “sure-fire” methods for getting that kind of return, especially in a bear market. But in any case, he still provides a detailed, coherent, and understandable method for finding great companies to invest in and avoiding losses.

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  4. Kurt Russel says:
    2 of 2 people found the following review helpful
    5.0 out of 5 stars
    Very Functional and Useful!, April 1, 2015
    By 
    Kurt Russel (657 C St SE Washington, DC, United States Zip: 20003) –

    Verified Purchase(What’s this?)
    This review is from: Investing: Proven Secrets to Investing in Stocks, Money Management and Wealth (investing basics, retirement planning, commodities, mutual funds, credit repair, funding, consumer law) (Kindle Edition)
    Investing our money from tedious labor of ours is a very serious matter. Hardworks, labor, sweats and sacrifices are some of the recipes put into one formula earning the money that we have now. All the fruits of our sacrifices are so important and we don’t want to put it into oblivion. That’s why, before investing your money we need to study the basic concept and principle in investing and I will recommend this book. The book simply discussed the basic concept of business, from business planning to business management. Putting up the business is so simple what is most challenging part is the sustainability of our business, if you don’t know how then you better purchase this book.

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  5. Bernie C says:
    1 of 1 people found the following review helpful
    5.0 out of 5 stars
    Useful tips and strategies for money management and stocks, April 4, 2015
    By 

    Verified Purchase(What’s this?)
    This review is from: Investing: Proven Secrets to Investing in Stocks, Money Management and Wealth (investing basics, retirement planning, commodities, mutual funds, credit repair, funding, consumer law) (Kindle Edition)
    Not being dependent on one job for earning money is very important. Like they always say, never put your eggs in one basket. That said, it is now very important that we think of other ways on how to earn money. One way on how to do so is by investing in stocks. This is really something that I am interested in learning. This book right here offers superb help in terms of defining the best approaches to investing, what the proven money management strategies are, and other top tips. This book really took my interest. I advise that you read it, too.

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  6. Anonymous says:
    4.0 out of 5 stars
    Let’s all learn how to invest!, April 5, 2015
    By 

    This review is from: Investing: Proven Secrets to Investing in Stocks, Money Management and Wealth (investing basics, retirement planning, commodities, mutual funds, credit repair, funding, consumer law) (Kindle Edition)
    Saving money is the foundation of all financial success, including investing.
    Having money saved is what provides the means for you to take advantage of situations, whether it’s going back to college, starting a new business, or buying shares of stock when the market crashes. The tips inside will help you start saving money today so that you can come up with more cash to grow your investments.

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